February 28, 2007

The Revenge Of Al Hrabosky

Derek Jeter, George Bush and Mickey Mantle

Although the 2007 Topps Derek Jeter is probably the best baseball card since the `89 Fleer Billy Ripken, this whole fiasco reeks of a PR stunt. Think about it, when was the last time anyone talked about baseball cards? Probably when Sportflics was still in the bizz. If they REALLY wanted to generate buzz, they would’ve photoshopped The Thighmaster eating corn in the dugout instead of a clearly hung-over Mickey Mantle. She mars.

  • Those in Ad Agency Land who are looking to get the most bang out of their creative buck should look no further than Sausalito’s own Butler, Shine and Stern. Their recent work for the Mini Cooper brand (including WAY rad interactive billboards and the viral Hammer And Coop series) is setting new precedents for integrating technology into the auto industry’s stagnant media planning approach (ie, buy lots of TV commercials). Meanwhile, over in The D™, GM still doesn’t get it (*shocker*, I know). Their heavily hyped blog, I Got Shotgun, hasn’t been updated since February 13. Durst.

Bianca Kajlich BuzzBianca Kajlich Gives Smulders A Run For Her Money

¹ Thought everything ever was in Wikipedia? Not so much. Turns out there’s no wiki entry for Sportflics! Someone tell Beckett, STAT!

4 Comments so far

1. thigh master wrote on February 28th, 2007 at 4:50 pm

i actually have an eggsclusive deal with donruss to get my Steve McQueen of the Damned Yankees card made

rated rookies 4eva!!!

2. c friggs wrote on February 28th, 2007 at 11:08 pm

Grambo, funny you should mention The General’s ad woes. Last week I was having gyro salads in the RenCen with Mr. Best-Dressed himself, the Profet, Sr. And who but Mr. “Station” Waggoner comes over to our table, complaining that they have a great Cadillac ad but no catchy song. Ricky Dubs says, “I like my ads like my hookers: upbeat, sunny, happy, drunk, cheap and fast.” I tell him I know nothing about the ad biz, but I do know a lot about drunken Irish anthems and therefore have the perfect song. Instead of royalties, the writer only needs to be paid in Guinness & Bushmills. Rick W likes what he hears, and the ad got steady rotation during the Oscars.

So now Caddies are being sold to such wholesome family fare as:

“So I saw that train/And I got on it
With a heartful of hate/And a lust for vomit”

“As my mother wept/it was then I swore
To take my life/as I would a whore”

But hey, now The General is “walking on
The Sunnyside of the Street!”

3. Gorilla wrote on March 1st, 2007 at 9:24 am

I eat those Gyro salads almost everyday… it’s the best part of my day… I hate me…. but I love GYRO!!!!!!!!!!

4. Winston wrote on March 1st, 2007 at 10:44 am

GM should’ve tried to cash in on the Oscar buzz surrounding The Departed & used a Dropkick Murphys’ song. Hell, Costello’s crew is probably (can’t remember, maybe it’s a Buick?) in a Caddy on the way to Sheffield warehouse in the movie.

I’m a sailor peg
and I’ve lost my leg
I’ve climbed up the top sails
I’ve lost my leg!

I’m shipping up to Boston whoa
I’m shipping up to Boston whoa
I’m shipping up to Boston whoa
I’m shipping off…to find my wooden leg

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